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Why Travis Kelce’s tweet has Swifties rooting for an NBA team

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With football season over, are Swifties flocking to a new sport?

The Taylor Swift effect hit the NFL hard this year, as her relationship with Kansas City Chiefs tight end Travis Kelce led to the team gaining all sorts of new fans. The season then ended like a fairytale, with Kelce and the Chiefs hoisting the Lombardi Trophy earlier this month.

Now, a single tweet from Kelce could have Swifties swapping out their helmets for hoops.

In response to Cleveland Cavaliers guard Max Strus hitting a 59-foot game winner to beat the Dallas Mavericks, 121-119, Tuesday night, Kelce − the Cleveland Heights, Ohio, native and University of Cincinnati legend − tweeted: “Straight cash!!! Them boys got the juice right now!!”

This resulted in some Taylor fans wondering if they now have an NBA team to root for.

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